Facebook Live gets into eSports, will stream ESL matches
19 Mai, 2017, 18:18 | Author: Come Portier
All of ESL's content will also be broadcast in English, French, Spanish, Portuguese, Polish and German.
The deal with ESL comes after the company secured deals with five esport teams (including G2 Esports, Echo Fox, and Team Dignitas) who will broadcast their practices and competitions exclusively to the site. The network has also announced an original 30-minute Facebook Live series that will look back at CS:GO match highlights and showcase top players as well as quickly rising talent.
"This is a huge step toward expanding the reach of eSports among mainstream audiences", said Johannes Schiefer, ESL's vice president of social media and editorial."Last year, ESL content generated over 2 billion impressions and reached over 200 million users on Facebook globally".
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As part of the deal, Facebook (fb) will live stream upcoming ESL contests in which players battle each other in the first-person military shooter game, Counter-Strike: Global Offensive. "ESL's use of Facebook Groups as a cornerstone of its video distribution strategy is an innovative approach that encourages greater participation from the vibrant community of CS:GO fans around the world".
"Now, with the addition of live streaming for all major ESL events, as well as exclusive content around CS:GO and ESEA, we are excited to expand our reach to more audiences and build strong local communities".
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